SIMPLES — Strategic Consulting | Traffic Arsenal
STRATEGIC CONSULTING

Traffic Strategy Consulting

Not just execution — it’s strategy. We dive deep into your business core and develop a complete traffic battle plan, solving traffic challenges from the source.

3-6 Mo.
Engagement Period
2x/Mo.
Strategy Sessions
Omni
Channel Integration
YOUR TRAFFIC DILEMMA

Most businesses don’t lack knowledge — they lack direction.

PROBLEM

Blind Ad Spending

Burned hundreds of thousands on ads with ROAS under 2, no idea where the problem is. Traffic comes but doesn’t convert, budgets keep burning with no results.

PROBLEM

No Integrated Planning

A bit of Facebook here, some Google there, a dash of SEO — all operating in silos with no synergy, wasting massive resources on redundant efforts.

PROBLEM

Can’t Read the Data

Have GA and Facebook Pixel but don’t know how to interpret them, let alone optimize strategy based on data. Decisions made on gut feeling, results left to luck.

PROBLEM

Crushed by Competitors

Everyone in your industry is fighting for traffic, but you don’t know their strategies. Want to replicate but don’t know where to start — always one step behind.

OUR SOLUTION

Not just “ad management” — complete traffic strategy from your business model up.

Traffic strategy consulting isn’t simply “running ads.” Starting from your business model, we develop a comprehensive strategy for traffic acquisition, nurturing, conversion, and retention.

SERVICE MODULES

Six Core Modules — from diagnosis to execution.

01

Traffic Situation Analysis

Deep analysis of your current traffic structure, conversion paths, and competitive landscape — identifying key bottlenecks and opportunities.

  • Full audit of all traffic channels (paid/organic/social/direct)
  • Website conversion funnel analysis (finding drop-off points)
  • Competitor traffic strategy teardown (SEO/ads/content)
  • GA4 / Facebook Pixel data health check
  • Traffic cost & ROI calculation
02

Target Audience Positioning

Precisely define your core audience, from demographics to behavioral traits, building complete audience profiles.

  • Core audience persona design
  • Audience segmentation strategy (high-value/potential/observers)
  • Customer journey behavior mapping
  • Audience media touchpoint analysis
  • Pain point & need discovery
03

Traffic Channel Planning

Based on your budget, industry, and target audience, plan the optimal traffic channel mix.

  • Paid ad channel selection (FB/IG/Google/LINE/TikTok)
  • SEO keyword strategy
  • Social media management strategy
  • Content marketing topic planning
  • KOL/Influencer collaboration strategy
  • Affiliate & cross-industry partnerships
  • EDM/SMS marketing strategy
04

Conversion Optimization

Traffic that doesn’t convert equals zero. We optimize every touchpoint to boost conversion rates.

  • Landing page optimization (copy/design/CTA)
  • Conversion funnel optimization
  • A/B testing experiment design
  • Retargeting strategy
  • Offer/promo strategy recommendations
  • Trust-building strategy (reviews/testimonials/guarantees)
05

Data Tracking Setup

Build a complete data tracking system so every dollar of ad spend can be tracked and optimized.

  • GA4 full setup & goal tracking
  • Facebook Pixel / CAPI setup
  • Google Tag Manager implementation
  • Conversion event setup (add-to-cart/checkout/purchase)
  • UTM parameter standardization
  • Data dashboard build (Data Studio)
06

Execution Monitoring & Optimization

Continuously monitor results, rapidly adjust strategy based on data, ensuring maximum ROI.

  • 2x/month strategy sessions (online or in-person)
  • Weekly data reports & insight analysis
  • Real-time strategy adjustment recommendations
  • Competitor activity monitoring
  • New opportunity discovery & testing
  • Quarterly review & planning
WORKFLOW

From diagnosis to execution — 4 weeks to launch your traffic battle plan.

WEEK 1

Diagnosis & Goal Setting

Deep interviews, data analysis, competitive research. Complete assessment and set clear targets (traffic/conversion/revenue goals).

WEEK 2

Strategy Planning & Proposal

Deliver complete traffic strategy proposal: channel selection, budget allocation, execution timeline, expected results. Move to execution upon approval.

WEEK 3

Infrastructure & Tool Setup

Complete all tracking tool setup (GA4/Pixel/GTM), build data dashboards, ensure all data is properly tracked and analyzed.

WEEK 4+

Execution & Continuous Optimization

Begin executing traffic strategy. Weekly data monitoring, 2x/month review sessions, data-driven continuous optimization to hit targets.

DELIVERABLES

What You Get

📊

Full Diagnostic Report

30-50 page professional report: current state analysis, competitive analysis, opportunities, risks, and strategic recommendations.

🎯

Custom Traffic Strategy

Tailored to your industry, budget, and goals: channel selection, budget allocation, execution timeline.

🛠️

Data Tracking System

Complete data tracking setup and dashboards — real-time visibility into traffic and conversion performance.

📈

Ongoing Optimization

2x/month strategy sessions, weekly data reports, real-time adjustment recommendations for continuous improvement.

IDEAL CLIENT

Who This Is For

Meaningful Ad Budget

Monthly ad budget of at least NT$100K+, willing to invest in traffic strategy.

Long-Term Growth Focus

Not just chasing short-term spikes — building a sustainable, long-term traffic system.

Data-Driven Mindset

Believes in the power of data, willing to adjust strategy based on metrics, not gut feeling.

Fast Execution Capability

Has an internal team or outsourced resources to quickly execute strategy recommendations.

INVESTMENT

Pricing

NT$ 80-150K
/ month
  • Adjusted based on company size, industry complexity, and scope
  • Minimum engagement: 3 months (6+ months recommended for full results)
  • Does not include ad spend or content production costs
▶ Book Free Consultation
FAQ

Frequently Asked Questions

Q: How is this different from ad management?
Ad management only handles “execution” (running and optimizing ads). Traffic strategy consulting handles “planning” — which channels to use, how to allocate budget, how to improve overall ROI. We think at a higher strategic level about your traffic challenges.
Q: Will you handle execution?
We primarily provide “strategic planning” and “optimization recommendations.” Actual execution can be handled by your internal team or outsourced partners. If needed, we can also provide execution services (priced separately).
Q: How soon can I see results?
Typically by months 2-3 you’ll see clear improvements (lower traffic costs, higher conversion rates). But to build a stable traffic system, we recommend at least 6 months of engagement.
Q: Do you have experience in my industry?
We’ve served retail, travel, healthcare, finance, B2B and more. Even for new industries, we can quickly research and provide expert recommendations. The underlying logic of traffic is universal.
Q: My budget is limited — can we still work together?
If your monthly ad budget is under NT$100K, we recommend starting with a “single consultation” (NT$15,000 / 2 hours). We’ll give you clear direction so you can start executing on your own.

Ready to Build Your Traffic Battle System?

Book a free 30-minute consultation. Let us understand your traffic challenges and provide initial strategic direction.

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